Live bus tracking, RFID boarding alerts, Smart routes for Indian schools, Driver, parent & ops apps
DPDP Act (2023) Compliant • Child Privacy Focused

Privacy Policy

We have written this policy in simple language because the 8 AM Service involves children's data, and parents deserve to understand exactly what happens to it.

Effective Date: 29 September 2026•Last Updated: 29 September 2026•Entity: 8AM Technologies Private Limited

Zero Ads & Marketing

We never show ads to children, never sell data, and never build commercial behavioral profiles.

Encrypted Security

Data is encrypted in transit via TLS and at rest, guarded with strict role-based access control and OTP login.

Parental Sovereignty

Accounts belong to parents. You have full rights under the DPDP Act 2023 to access, correct, and erase data.

Domestic Storage

All personal records and transit logs are stored on secure servers located within India.

This Privacy Policy explains how 8AM Technologies Private Limited ("8 AM", "we", "us", "our") collects, uses, shares and protects personal data when you use the 8 AM mobile application, the website at the8am.in, RFID cards and related services (together, the "Service").

We have written this policy in simple language because the Service involves children's data, and parents deserve to understand exactly what happens to it. Please read it carefully. If you do not agree, please do not use the Service.

01

Who We Are

8 AM is a student-transit notification service. When a student taps an RFID card on a reader (in the school bus or at school), the parent or guardian receives a notification on the 8 AM app, for example:

Tap PointNotification Sent to Parent
Boarding the bus (morning)"Your child has boarded the bus."
Arriving at school"Your child has reached school."
Boarding the bus (after school)"School is over. Your child is on the way home."
Arriving at the home bus stop"Your child has reached the bus stop. Please collect your child."
8AM Technologies Private Limited
D.No - 79, 04R, 16, Smalamma Temple Area, Syamala Nagar, Postal Colony, Gandhipuram, Rajamahendravaram, Andhra Pradesh 533103
02

Scope and Our Role

This policy applies to personal data of (a) students, (b) parents and legal guardians, (c) school staff and administrators, and (d) visitors to our website.

The Service is provided to Schools, which subscribe to and pay for it. The School decides to adopt the Service for its students, and 8 AM processes student data on behalf of the School as a Data Processor under the Digital Personal Data Protection Act, 2023 ("DPDP Act"). The School's own privacy notice will also apply.

For parent account data, app usage data and website data, 8 AM acts as the Data Fiduciary.

In either case, we follow the commitments in this policy.
04

What Personal Data We Collect

About the student

DataWhy we need it
Name and admission/roll numberTo identify the student and link the RFID card
School name and branchTo link the student to the correct school and buses
Bus number, route and assigned stopTo send the right notifications
RFID card unique IDTo recognise the tap
Tap events: date, time, reader location (bus/school gate/stop)To send notifications and keep a trip record
Photograph (optional, only if the School enables it)To help school/bus staff verify identity

We do not collect the student's class or section.

About the parent / guardian

DataWhy we need it
Name, relationship to the studentTo confirm who is authorised
Mobile number, email addressLogin, OTP verification, notifications and support
Secondary contacts (optional)So another authorised adult can receive alerts
Device information, app version, push-notification tokenTo deliver notifications to your phone
Support messages and feedbackTo help you and improve the Service

We do not collect any payment details from parents, as the Service is free for parents.

About school staff and transport staff: name, role, official contact details and login records.

Bus location (if enabled):where the School uses GPS on the bus, we process the bus's location during trip hours only. This is the location of the vehicle, not of any individual phone.

Website visitors: IP address, browser type and basic analytics (see Section 15).

What we do not collect:Aadhaar number, biometrics, caste, religion, health records, class or section, or the location of the parent's or child's personal phone.
05

How We Collect Data

  • From the School, when it enrols students and assigns RFID cards and routes.
  • From you, when you register on the app or contact us.
  • Automatically, when the RFID card is tapped on a reader, and when you use the app.
06

How We Use Personal Data

We use personal data only to:

  1. 1.Send boarding, arrival, departure and drop-off notifications to parents;
  2. 2.Alert parents and the School about exceptions (for example, a missed tap or a card tapped at an unexpected stop), where this feature is enabled;
  3. 3.Provide the School with transport and trip records for student safety;
  4. 4.Verify identity, manage accounts and prevent misuse or fraud;
  5. 5.Provide customer support;
  6. 6.Maintain, secure, fix and improve the Service (using aggregated or de-identified data wherever possible);
  7. 7.Comply with law, court orders and lawful requests of government authorities.
We will not use personal data for any new purpose without informing you and, where required, obtaining fresh consent.
07

What We Will Never Do

We will never sell personal data of students or parents.

We will never show advertisementsto students, or use children's data for marketing.

We will never build behavioural profiles of children.

We will never sharea child's location or tap history with anyone other than authorised parent(s)/guardian(s), the School, and persons listed in Section 8.

08

Who We Share Data With

We share personal data only on a need-to-know basis with:

  • The student's School and its authorised staff;
  • Transport staff (bus driver/attendant/transport in-charge) — limited to what they need, such as the student's name and stop;
  • Service providers working on our behalf, under written contracts requiring confidentiality and security: cloud hosting, SMS/push notification providers and customer-support tools;
  • Government or law-enforcement authorities, when required by law or to protect the life or safety of a child;
  • A successor entity in case of merger, acquisition or sale of business, subject to the same protections in this policy.
09

Where Data is Stored

Data is stored on secure servers located in India. If any service provider processes data outside India, we will do so only in countries permitted under Indian law and with appropriate contractual safeguards.

10

How Long We Keep Data

DataRetention
Tap / trip recordsCurrent academic year + 6 months, then deleted or anonymised
Student profile and RFID linkUntil the student leaves the School or the School ends the Service, then deleted within 90 days
Parent accountUntil the account is closed, then deleted within 90 days
Records needed for a legal claim or investigationUntil the matter is closed
11

How We Protect Data

We use reasonable security practices, including: encryption of data in transit (TLS) and at rest; role-based access so staff see only what they need; OTP-based login; audit logs of access; regular security testing; and confidentiality obligations for our employees and vendors. We follow the Information Technology Act, 2000 and the reasonable security practices rules made under it.

No system is 100% secure. If you notice any suspicious activity on your account, please contact us immediately.
12

Personal Data Breach

If a personal data breach occurs, we will take immediate steps to contain it, and we will inform the affected parents, the School, the Data Protection Board of India and CERT-In, in the manner and time required by law.

13

Your Rights

As a parent/guardian (for yourself and on behalf of your child), you have the right to:

  1. 1.Access — get a summary of the personal data we hold and how it is used;
  2. 2.Correction and updating — fix incorrect or incomplete data;
  3. 3.Erasure — ask us to delete data that is no longer needed (subject to legal retention requirements);
  4. 4.Withdraw consent — at any time (see Section 14);
  5. 5.Grievance redressal — raise a complaint with us (Section 16);
  6. 6.Nominate — nominate another person to exercise these rights in case of your death or incapacity.

Where the School is the Data Fiduciary, we may forward your request to the School and assist it in responding. We may verify your identity before acting on a request.

15

Cookies and Analytics (Website)

Our website uses essential cookies to function and may use basic analytics cookies to understand site traffic. You can control cookies through your browser settings. We do not use advertising or tracking cookies. The mobile app does not use advertising identifiers.

16

Grievance Officer

If you have any concern or complaint about your data, please contact:

Grievance Officer: Teja Davuluri
Address: 8AM Technologies Private Limited, D.No - 79, 04R, 16, Smalamma Temple Area, Syamala Nagar, Postal Colony, Gandhipuram, Rajamahendravaram, Andhra Pradesh 533103

We will acknowledge your complaint within 48 hours and try to resolve it within 30 days or such time as required by law. If you are not satisfied, you may approach the Data Protection Board of India.

17

Changes to This Policy

We may update this policy from time to time. If we make significant changes, we will notify you through the app or by email before they take effect, and seek fresh consent where required. The "Last updated" date at the top shows the latest version.

Committed to Zero Compromise on Student Data

Learn more about how 8 AM protects families and schools, or reach out to our grievance team.